A hand holding a white paper with blue ink drawings of a person holding a heart-shaped balloon, a smaller child figure, cityscape background, a sun, and a table with flowers and a bottle. The text "L'AMOUR INFINITE" is written below the drawings.

Brand Story

Zoe’s Bomul began with a simple belief-

Express and transfer our brand values by excellent designs, colors and materials.

Our name comes from the Korean word “Bomul (보물)”,
which means treasure -
a reminder that every day is filled with small, precious moments
worth noticing and celebrating.

Founded in Germany and handcrafted in South Korea,
our brand blends the playful charm of Korean design
with the soft, timeless sensibility of European aesthetics.

Our pieces are introduced to the international market through
Playtime Paris, one of the leading children’s trade shows,
and are now available in selected boutiques across Europe —
including concept stores that value craftsmanship, design,
and meaningful details.

Zoe’s Bomul exists to honor the true moments.
The laughter, curiosity, and endless dreams
that inspire us every day !

Pink scrapbook titled 'PARKER'S BOOK' decorated with various colorful craft items including sequined bows, buttons, a star patch, and small decorative pieces.

Our Philosophy

At Zoe’s Bomul, design is more than what it looks like —
it’s how it feels, what it represents,
and the emotion it carries.

Rooted in Korean creativity,
we combine trend-forward design with gentle, childlike warmth to create accessories that feel modern yet deeply personal.

We believe in:

  • Thoughtful design shaped by color, joy, and imagination

  • Exceptional quality that lasts beyond a season

  • Meaningful details inspired by real moments in life

  • Creating trends, not just following them

Our mission is to craft pieces that brighten your everyday life — because You are loved beyond measure.
not only for children, but for anyone who embraces little joys.

Display of various colorful hair accessories, including glittery hair clips, bows, and scrunchies, arranged on a brown board with white cards labeled 'Zoe's Bowlu'.

Our Craft

Every Zoe’s Bomul accessory is handmade in Korea with intention, skill, and care.

We work closely with small-batch artisans
who bring years of technique and sensitivity to each piece.
From hand-selected materials to meticulous beadwork and finishing, every step is shaped by craftsmanship and respect for detail.

This is why our pieces are more than just cute accessories — they are well-crafted, balanced, and made to last,

created to accompany the treasured moments of your everyday life.